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ThatVibe- MEDIA -

Software, cinema, and the audience for both.

Three disciplines that usually sit in three different agencies. Here they answer to the same four people.

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Chief Sales Officer

Saad Shariff

Sales & revenue

Owns the sales organisation and revenue strategy — pipeline, targets, pricing and key accounts — and builds the client and partner relationships that bring new business in.

Chief Marketing Officer

Fawaz Ahmed

Marketing & brand

Leads marketing strategy and brand positioning, overseeing campaigns, demand generation and market research — responsible for how the company reaches customers and keeps them.

Chief Technology Officer

Muhammad Shoaib

Technology & engineering

Owns the technology strategy and the engineering team — architecture, product development, infrastructure and security — and keeps technical decisions aligned with where the business is going.

Chief Executive Officer

Khawar Khan

Strategy & leadership

Sets the company's overall direction and long-term strategy, leads the executive team, and carries final accountability for performance, culture and major decisions.

Trusted by leading media networks, brands & enterprises

HUM TV NETWORK
HUM TV NETWORKDRAMAS & BROADCAST
GEO ENTERTAINMENT
GEO ENTERTAINMENTFILM & TELEVISION
EXPRESS ENTERTAINMENT
EXPRESS ENTERTAINMENTTV BROADCAST NETWORK
AUR LIFE TV
AUR LIFE TVENTERTAINMENT CHANNEL
SINDH TV NETWORK
SINDH TV NETWORKREGIONAL BROADCAST
PEPSICO
PEPSICOCOMMERCIAL TVC & MEDIA
UNILEVER
UNILEVERENTERPRISE MEDIA
ENGRO CORPORATION
ENGRO CORPORATIONENTERPRISE CONGLOMERATE
OLPER’S
OLPER’SCOMMERCIAL FMCG BRAND
LAZIZA FOODS
LAZIZA FOODSCONSUMER FMCG BRAND
TANG
TANGGLOBAL BEVERAGE BRAND
TABBA HEART INSTITUTE
TABBA HEART INSTITUTEHEALTHCARE ENTERPRISE
ROSE BEAUTY PARLOUR
ROSE BEAUTY PARLOURCOMMERCIAL BRAND
GEAR FOUNDATION
GEAR FOUNDATIONNON-PROFIT ORGANIZATION
HUM TV NETWORK
HUM TV NETWORKDRAMAS & BROADCAST
GEO ENTERTAINMENT
GEO ENTERTAINMENTFILM & TELEVISION
EXPRESS ENTERTAINMENT
EXPRESS ENTERTAINMENTTV BROADCAST NETWORK
AUR LIFE TV
AUR LIFE TVENTERTAINMENT CHANNEL
SINDH TV NETWORK
SINDH TV NETWORKREGIONAL BROADCAST
PEPSICO
PEPSICOCOMMERCIAL TVC & MEDIA
UNILEVER
UNILEVERENTERPRISE MEDIA
ENGRO CORPORATION
ENGRO CORPORATIONENTERPRISE CONGLOMERATE
OLPER’S
OLPER’SCOMMERCIAL FMCG BRAND
LAZIZA FOODS
LAZIZA FOODSCONSUMER FMCG BRAND
TANG
TANGGLOBAL BEVERAGE BRAND
TABBA HEART INSTITUTE
TABBA HEART INSTITUTEHEALTHCARE ENTERPRISE
ROSE BEAUTY PARLOUR
ROSE BEAUTY PARLOURCOMMERCIAL BRAND
GEAR FOUNDATION
GEAR FOUNDATIONNON-PROFIT ORGANIZATION

Custom Software & AI

Web and mobile platforms, AI systems, and the cloud infrastructure to run them.

  • Full-stack web and native mobile builds
  • Enterprise AI, RAG systems and LLM automation
  • Cloud architecture, DevOps and security
Explore Software & AI

Three specialised teams, one agency

One team, three disciplines

Engineering, film production, and digital growth run under one roof — so strategy doesn't get lost handing off between agencies.

Pillar A: Custom Software & AI House
#ENGINEERING & AUTOMATION

Pillar A: Custom Software & AI House

Building mission-critical web platforms, mobile systems, custom LLMs, and cloud microservices.

React 19 & Next.js edge runtimes
Native Mobile Systems (iOS / Android Swift & Kotlin)
Enterprise AI RAG & Custom LLM Automation
Pillar B: Films, TVCs & Cinema Studio
/BROADCAST & STUDIO

Pillar B: Films, TVCs & Cinema Studio

Script-to-screen studio execution for commercial TVCs, prime-time dramas, and 3D VFX post-production.

High-Impact Broadcast TVCs & Digital Video Ads
Prime-Time TV Drama Series & Feature Films
3D VFX, CGI Animation & Unreal Engine 5 Stage
Pillar C: Digital & Social Media Agency
>ALGORITHMIC GROWTH

Pillar C: Digital & Social Media Agency

Multi-platform social management, viral short-form hooks, paid performance scale, and technical SEO.

Full End-to-End Social Channel Management
Algorithmic Viral Hook Short-Form Video
Paid Media Acquisition & Server CAPI Attribution

Explore our divisions

Our three core capabilities

Select a division to see how we engineer, produce, and grow.

CUSTOM SOFTWARE & AI

Custom High-Performance Software Architecture

Architecting mission-critical web applications, mobile platforms, custom LLMs, and cloud microservices.

  • Full-Stack Web & Native Mobile

    React 19, Next.js Edge, Swift, Kotlin, and high-speed API microservices.

  • Enterprise AI & LLM Automation

    Custom RAG systems, vector search pipelines, and automated AI workflows.

  • Cloud DevOps & Cyber Security

    Zero-downtime scaling, Kubernetes orchestration, and hardened access control.

THE EXECUTION PIPELINE

From Concept to Scale

Our 4-step autonomous workflow ensures rapid delivery and zero compromise on quality.

01
STRATEGY PHASE

Blueprint & Architecture

System Design & Creative Scripting

Mapping technical system architecture, data models, wireframes, and creative scripts before writing code or shooting frames.

STAGE 1 OF 4
02
DEVELOPMENT & PRODUCTION

Code & Capture

Full-Stack Build & On-Set Cinema

Simultaneous parallel execution: engineering backend APIs and frontend UIs while lighting sets and capturing 8K cinema footage.

STAGE 2 OF 4
03
POST & DEPLOYMENT

Render & Deploy

Cloud CI/CD & VFX Post-Production

Automated testing and cloud deployment combined with visual effects compositing, color grading, and Dolby Atmos audio mixing.

STAGE 3 OF 4
04
GROWTH & IMPACT

Scale & Broadcast

Global Distribution & Optimization

Pushing code updates to global CDNs while launching prime-time TVCs, brand films, and digital campaigns for maximum reach.

STAGE 4 OF 4
0+

Projects Delivered

Enterprise apps & prime media

0M+

Views & Audience Reach

Broadcast & digital media

0%

Client Retention Rate

Long-term agency partnerships

0+

Global Industries

Fintech, Media, Retail, Health